When it comes to effective real estate prospecting, I keep reminding myself that although there is great value in blogging, SEO optimization and the like, there’s really no way to get around the fact that you need to be out on the pavement, meeting folks, listening to them and, where the opportunity presents itself, finding ways to serve. Oh, and along the way, you might even have a chance to help people with their real estate needs!
Part of the challenge to us fortunate, self-employed people is to avoid being too comfortable.
Homer at Home
It’s all fine and good to be able to sit around in your Homer Simpson lounge pants all day (for you ladies, that would be the Pink Bunnies) but the truth is, you need to get up early, get dressed like you were going to meet someone and start with a solid, positive routine. We seem to think that just because we can’t be seen that people can’t tell how professional or unprofessional we are. The other day I was on the phone with someone and as soon as the conversation began, I could tell that they were having a bad day (or maybe this was just the norm for them- not sure.)
In any case, you know when someone is glad to be talking with you and conversely, you can tell when they’d just as soon be playing their Nintendo. Guess what, when you’re dressed like a slob and your hair is a mess, people can tell! What I’m trying to get across is that it’s like Ricardo Montalban used to say, “When you look good, you FEEL good” and feeling good about how you are presenting yourself goes a long way toward connecting with a potential client!
[Via http://russjgordon.wordpress.com]
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